Copywriting for Chatbots
Learn to structure chatbot conversations users find engaging and helpful.
This course can be taken standalone or as the 2nd step in the Botpress Way learning path.
This course guides you through the effective copywriting that is needed to keep your users engaged. Topics include designing your chatbot to approach new and returning users differently, implementing "Jenga" copywriting techniques, and adding branded "Easter eggs" to your chatbot conversations.
You want to deliver chatbot interactions that go beyond the rudimentary, creating additional opportunities to provide value to your users. You’ll use the knowledge gained in this course to customize your chatbot's copywriting to the needs of your users.
This course presumes an existing intermediate understanding of the Botpress studio. If you're new to our software, we recommend you take our course "Introduction to the Botpress Studio" before proceeding with this one.
How to make the most of this course
Starting a conversation
Copywriting techniques
Mid-chapter quiz
Error handling
Ending conversations
Going the extra mile
Build better bots with expert-created lessons, videos, and tutorials.